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Club Monaco
Project
Merchandising Directive
Date
2001-2002
Founded in 1985 in Toronto by Joe Mimran and Alfred Sung, Club Monaco offers elevated, timeless wardrobe essentials that combine comfort with refined aesthetics. While at Club Monaco, I created monthly visual merchandising directives that brought this ethos to life in-store. Collaborating closely with the merchandising manager and in-house photographer, I developed print-ready display layouts and installation guides. These efforts ensured store visuals—from signage to styling—consistently reflected the brand’s clean, classic presentation and enhanced the customer experience.








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